IETA is a non-profit business group championing the power of high integrity markets to reach net-zero targets. Established in June 1999, its primary objective is to institute a functional international framework for trading in greenhouse gas emission reductions.
Being the first international, multi-sectoral, business-exclusive entity dedicated to pricing and trading greenhouse gas reductions, IETA approached us seeking a comprehensive revitalization of their brand identity and a modernized website. They sought a contemporary aesthetic, a refreshed logo, and clear, concise brand guidelines. In response, we crafted a brand and website that balances boldness with seriousness, prioritizing accessibility and easy navigation while delivering a visually impactful experience.
The redesigned elements solidify IETA’s position as a forward-thinking, agile organization committed to realizing net-zero aspirations.